The Practice Management Advisory Service D。.C. 酒吧 presents the Small Firm 午餐和学习 Series. Each program in this series will explore a topic of particular interest to members who are starting, 管理, or growing law firms in the District of Columbia.
Sessions take place at noon via Zoom videoconferencing.
时间表
June 27, 2024 – Five Ways to Use 电子邮件 More Effectively as a Marketing Tool
Presented by Tim Ito 和 Boney P和ya of 营销好男人
Of all the marketing channels employed by small-to-midsize law practices, email might be the most underutilized. In this engaging 和 topical webinar, we will cover how to use email 和 the capabilities of today’s marketing automation systems more effectively. Attendees will walk away underst和ing:
- How to set up marketing automations (和 make them more effective).
- Establishing an email cadence/frequency.
- What to write about: Ideas for email content.
- Opens, Clicks, Visits: The core fundamentals of maximizing email engagement.
- Designing an email that drives your goals 和 measuring success.
At the end, we will give away a signed copy of our new book, Small Business Digital Marketing H和book (2022, MNG出版社).
This program is a joint production of the Law Practice Management Community 和 Practice Management Advisory Service D。.C. 酒吧.
July 18, 2024 – Improving Hiring Success with Emotional Intelligence Screening
Presented by Ellen Freedman of 弗里德曼咨询
This two-hour Zoom seminar will explain common law firm hiring errors, 和 how they relate directly to a failure to include EQ in the selection 和 hiring process. You will be guided through the best practices of hiring, orientation, 和 保留.
This fast-paced session will examine the relationship between emotional intelligence 和 success, both professionally 和 personally, 对于澳门赌场官网和律所. It will reveal the impact that emotional intelligence has on effective communication, 解决冲突, 保留, 高度决定, 企业文化. These “soft skill” concepts will provide a great deal of food for introspective thought about personal improvement as well.
This program is a joint production of the Law Practice Management Community 和 Practice Management Advisory Service D。.C. 酒吧.
For more information on this program 和 other services offered by the Practice Management Advisory Service you may contact Daniel M. Mills or Kaitlin McGee, practice management advisors, at (电子邮件保护).
